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뉴스2026년 1월 4일

Can a business owner delete online reviews at will?

In the article, Byeonghan Ahn, a lawyer at Hanbyul Law Firm, pointed out that "malicious review" is not a fixed concept in law, explaining that based on the relevant laws and precedents, malicious reviews can fall under several legal categories, including defamation, insult, falsehood, and interference with business due to hierarchy. He emphasized that each case must be judged on a case-by-case basis, taking into account the motivation and purpose of the expression, whether it is in the public interest, and its relevance to the purpose of providing consumer information.

Mr. Ahn's explanation is consistent with the article's verification that the owner can request the platform to remove the content, but does not have the right to do so directly, and is subject to the platform's temporary measures (up to 30 days) and removal procedures under Article 44(2) of the Information and Communications Network Act. His analysis puts a legal limit to the simplistic claim that "self-employed people delete reviews at will.